The Prince's Initiative for Mature Enterprise (PRIME), a charity founded by The Prince of Wales claims that ageist attitudes in the UK are standing in the way of hundreds of thousands of people contributing towards the British economy. 

Its report - Generations Forgotten - reveals that 53% of people aged over 50 feel they are at a disadvantage to younger people in the jobs market. 

Of this group, 81% said that the attitude of employers to their age puts them at a disadvantage. 

The study was published with support from Bank of America, the charity's strategic corporate partner, and explores the attitudes towards older entrepreneurs across the UK. 

PRIME was founded by Prince Charles to help people in the UK aged over 50 find a way back into work through starting their own business or setting up a social enterprise with other people. 

The charity provides business support though training, networking and mentors. It also campaigns for the better treatment of older workers. 

Article from PRIME (press release)